Friday, 8 January 2010

A new idea

Subject: Wedding sponsorship

From: ellie@*********.net

Date: 08/01/10 13:28

To: Sailor Jerry contact form

Dear makers of Sailor Jerry,

I am a big fan of your delicious rum. I particularly enjoy the subtle hint of vanilla, the delicate undertone of lime and the way it tastes like Dr Pepper with four extra spoons of sugar in. Well done everyone.

Following my extensive research on wikipedia, I understand Sailor Jerry is based on recipes handed down by ocean-going sailors who had access to the finest spices from the furthest corners of Asia and the Far East. I like to reflect on this and imagine their exotic adventures while enjoying some Sailor Jerry down at my local Wetherspoons in Forest Hill, South East London.

Which is where I was last night, in fact, drinking Sailor Jerry with my fiance and friends while discussing plans for our forthcoming wedding. That's when we came up with the idea.

We are holding our wedding reception in an unlicenced venue and are supplying all the alcohol ourselves. As Sailor Jerry is our favourite drink, and hugely popular with all our friends (except Oli, but he's half Swiss), we would love to offer it to our guests.

Unfortunately, our budget for the wedding is extremely low. I know Sailor Jerry is only £1.50 in Wetherspoons (with mixer) but there will be over 100 people at the wedding, so I calculate a potential Sailor Jerry's bill of over £5000. Not to mention the transport costs involved with transferring all those glasses from the Wetherspoons to the reception (I did ask if we could have the reception there but apparently they don't allow dry ice).

So... What if Sailor Jerry was to sponsor our wedding? In exchange for some of your delicious elixir we'd be happy to let you decorate the venue with Sailor Jerry merchandise - beer mats, t-shirts, life-size inflatable models of Sailor Jerry himself etc. We could print a tagline of your choice and URL on the wedding invites, and we'd be sure to say a big thanks to Sailor Jerry in all the wedding speeches (there are likely to be at least 14). There are plenty of other options we could discuss e.g. dressing the ushers up as sailors, bridesmaids as dockside wenches, tattoos etc. What do you think?

Best regards, and thanks again for making such a lovely drink,


PS I don't know whether this helps, but CSI: Las Vegas star Eric Szmanda will be at the wedding (TBC).

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